THE NEXT GENERATION OF COMMERCE IS A MYSTERY TO MOST -

EVEN THOSE CREATING IT

We are used to a world where there's a right way to do things e.g. media key beliefs and 3Ps.
On the digital shelf there’s no ONE right way.
Crowd-sourced, creative problem-solving and a more nuanced way of solving problems is the only dominant and sustainable path forward.

Enterprises Cannot Do This Alone

Time Is Too Costly

The speed at which digital commerce is accelerating means that companies are limited in the number of solutions they can try and execute: e.g. you don’t have time to try 3 different PIMs
Solvers Need Safe Space

There’s no other “safe space” for execs to discuss vendors, strategies and challenges in a bias-free environment
Get to Critical Decisions Faster

By combining multiple POVs on the same challenge (eRetail media, profitability, org structure etc.) we all move further towards informed decision making faster

What Other Forums Lack

Neutrality

Conversation allows for dialogue with people aligned on solving a problem but NOT beholden to any given solution.
Other communities rely heavily on sponsorships, partnerships and alignment with vendors.
CPG Focus

Other communities lack focus on specific challenges associated with CP space.
More relevance and re-applicability.
Solution-Orientation

Members and their teams provided with collateral and takeaway at the end of focused sessions that can be used to solve problems.
Dedicated to help members ask the right questions and discover the right strategies to accelerate performance.

Our members

Sponsors & Partnerships

Time Is Too Costly

Solvers Need Safe Space